Ruimtetijd™
Brand Identity

ruimtetijd-visual-identity-bartheideman
Client
Ruimtetijd BV

Agency
PlusOne®

Services
Brand Strategy
Visual Concept
Brand Design
Brand Guidelines

Discover Fort Ruimtetijd near Haarlem – where history meets creativity. This iconic fort, part of UNESCO's heritage, is not just a relic – it's a dynamic hub of innovation.

Fort Ruimtetijd is a living piece of history linked to the renowned De Stelling van Amsterdam. This defense line, operational from 1880 to 1920, is now a UNESCO heritage site. Yet, this fort isn't just a historical relic; it's a lively center of creativity and innovation.

In this vibrant sanctuary, sustainability and boundless creativity shine bright. Makers, artists, visionaries, and students unite, breathing life into the cultural sector. 

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We infused Ruimtetijd with the vibe of "the omnipresence of time." Interconnected dots span past, present, and future – a playful palette inspired by space and time. Like light beams through spacetime, Ruimtetijd's visual essence beams through past, present, and future, exploring the uncharted creative path.

Typography dances freely, bold and unrestrained. Words break free, weaving into the canvas of creativity. It's not just aesthetics; it's a statement. Claiming space boldly mirrors our approach, embracing boundless creative thought and limitless artistic potential → exploring the unknown.

Reality is nothing but a dot on the canvas of the present, past, and future.

— Brian Green

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The visual identity of Ruimtetijd reflects the complex concept of a light cone in special and general relativity.

Business-cards
Posters-Abri-x-3
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Selected Works

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Services

Art Direction
Creative Direction
Creative Consulting
Brand Identity
Graphic Design
Book Design
Packaging

Illustration
Typographic Design
Lettering
Select clients

SEGA®
Square Enix®
Guerrilla Games
Cook and Becker
Incredible Time Machine
Prometheus
Querido
BBBLGM™
BNNVARA
Porsche
Awards

ADCN
Cannes Lion
Dutch Design Award

Juries

ADCN
AD&D
Spin Awards
Dutch Design Awards
News

I'm currently in the process of creating two unique typefaces, a collectible Brand Kit, two Brand Identities, and also working on a restyle project.
© Bart Heideman — 2024

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